Kyoto culture
Latest content and event information
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SustainabilityEducational travel Inquiry program
[Matcha Tea Making Experience] Uji Matcha Journey: A traditional experience connected to the SDGs
Welcome to the "Uji Matcha Journey".
In this program, you will learn about the manufacturing process of Uji matcha and discover its connection to the SDGs through the experience of making matcha with your own hands. First, you will visit the museum to explore the entire process from tea cultivation to production, and how Uji tea became a brand. Next, you will experience the traditional manufacturing process of matcha in an experiential class led by a Japanese tea instructor. Through this journey, you will discover how a cup of matcha is connected to the earth and deepen your understanding of the SDGs.Matcha makingTeaKyoto experienceUji teaLINK KYOTOKyoto sustainable tourismKyoto cultureSDGs
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Educational travel Inquiry program
[Tea Picking Experience] Uji Matcha Journey: A traditional experience connected to the SDGs
Welcome to the "Uji Tea Journey". In this program, you will discover the connection to the SDGs through the experience of cultivating and picking Uji tea. First, you will experience picking cultivated tea in a corner of the park. You will pick tea leaves with your own hands and learn about the manufacturing process. Then, you will learn cooking recipes using the tea leaves you picked. Through this journey, you will discover how a single tea leaf is connected to the earth and deepen your understanding of the SDGs. Why not try the "Uji Tea Journey" and experience tea picking that connects you to the SDGs? Let's embark on a journey to create a sustainable future together.
Tea pickingTeaKyoto experienceUji teaLINK KYOTOKyoto sustainable tourismKyoto cultureSDGs
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◆What is Gokokuin?
Gokokuin is a proof of pilgrimage (memorial of visiting a demonic spot) given at shrines and temples associated with demonic spots such as ghosts, monsters and sorcery. It is basically written on black hosho paper with a vermilion stamp design.
This second project includes two types of Gokokuin stamps featuring designs of Rokudouchinnou-ji, located at Rokudo-no-Tsuji, famous as the entrance to the underworld, and Minatoya – Ghost Candy Shop, as well as a Gokokuin stamp walking map that will be useful for sightseeing around the area.
*"Gokuro-in" is a registered trademark of JTB Corporation.
◆Product details
① Rokudouchinnou-ji Black Seal (written in ink at Rokudouchinnou-ji) 1 sheet (single-sided)
②Minatoya -Ghost Candy Shop - Gokokuin (all printed products) 1 sheet (single-sided)
③ Gokokuin Walking Map (Higashiyama Ward, Kyoto City) - Product description 1 sheet (double-sided)
*Please note that this is not Gokokuin-book.
Night Sightseeingshrines and templesMakai spotGokokuinKyoto experienceLINK KYOTOKyoto sustainable tourismshrinetempleKyoto sightseeingKyotoKyoto culture
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Inside Towaryokan, located near Nishi Honganji Temple, there is a tea room called Seikaan, which was named after the 16th head master of the Urasenke school. We have set up a gentle and fun tea party experience plan for a limited time, because we want everyone to have a gentle time experience in this quiet and tranquil space.
The tea ceremony has an image of being difficult to enter, but even beginners are welcome! Please feel free to join us! We will carefully guide you through the process while listening to explanations about etiquette when entering the tea room, viewing the beds and flowers, etc. Please relax and take photos while seated.
Although it is near Kyoto Station, which is busy, it is quiet and gentle...that's how time passes.
Please feel free to join us for a cultural experience in Kyoto.
*Information will be provided in Japanese.
Management: Towa Ryokan
tea ceremonyTea CeremonyTea ceremony experienceLink KyotoKyoto experienceKyoto StationTea ceremonytea roomLINK KYOTOKyoto sightseeingexperienceKyoto culturetraditional culture
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For the Gion Festival, go with JTB!
The Gion Festival, one of Japan's three major festivals, has a history of over 1,000 years and is a festival of Yasaka Shrine where a variety of rituals are held over the course of a month, starting with the Kippu-iri ceremony on July 1st and ending with the Ekijinja Natsugo-sai festival on July 31st.
Large crowds gather at each Yoiyama, and the city of Kyoto is filled with the excitement of the festival.
Among the highlights are17th (pre-festival)and24th (After Festival)A Yamahoko procession, in which floats and floats pass through the streets.
The first festival starts from Shijo Karasuma, and the second festival starts from Karasuma Oike.
The beauty of the decorations on the floats, known as hanging accessories, which include beautiful embroidery and imported textiles, is also spectacular.
A magnificent and spectacular event will be held, also known as a "moving art museum."(Quoted from Kyoto Tourism Navi)
JTB offers special seating where you can sit and watch the Yamahoko Procession, as well as plans for the rare experience of being a puller.
*The image is for illustrative purposes only. It varies depending on the plan.
For details and reservations, click here
<7/17 Pre-festival>
[Pre-festival] Yamahoko Procession JTB Special Viewing Seats {Guaranteed front row seating}
<7/24 Atomatsuri>
①【After Festival】Yamahoko Procession JTB Special Viewing Seats 《Guaranteed front row seating plan》
②【Ato Matsuri】Pulling experience for Minami Kannonyama float parade (lunch included)
*The Ato Matsuri② plan does not include seating for the Yamahoko Procession.
Lunch included planGrandstandFirst paradePulling experienceJapan's Three Greatest FestivalsPre-festivalAfter the festivalMinami KannonyamaYamahoko ParadeSpectator seatsGion FestivalKyoto three major festivalsKyoto experiencespecialLINK KYOTOKyoto sightseeingsightseeingexperienceKyotoKyoto culturetraditional culture
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A sake brewery tour that is normally closed to the public and that you can enjoy with all five senses
Sasaki Sake Brewery continues to brew sake in the middle of Kyoto.Located on the ruins of Jurakudai, which was loved by Toyotomi Hideyoshi, all of the sake is brewed using the hand-made techniques passed down in Kyoto and Rakuchu.In this plan, you can touch the sake brewing in Rakuchu that has been handed down for a long time.At the end, you can taste and compare 5 kinds of sake recommended by the brewer according to the season!
[Recommended points]
・Brewery guides the sake brewery.All processes such as bottling and labeling are done in the brewery, so we will show you the entire sake brewing process.
・Recommended by the brewer depending on the seasonTaste and compare 5 types of sake.May include alcoholic beverages not for sale.
・In the winter when sake brewing is in full swingPossibility to drink unpasteurized sake.
·aliveYou can look into the moromi tank.You can enjoy it with all five senses, such as the popping sound and smell during fermentation.Link KyotoLINK KYOTOSake brewerySake tourismSake brewery tourRakuchuToyotomi HideyoshiexperienceKyotoKyoto cultureJapanese sake
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Cultural Tourism ContentSustainability
Have deep conversations with locals
New sightseeing style “1/KYOTO”For sustainable tourism in Kyoto, we need to change from just visiting famous places.
LINK KYOTO supports
Produced by Nishizawa Stay Co., Ltd.'s travel business [Hood Travel] “1/KYOTO” is a travel product where you can talk with carefully selected Kyoto people.We support this as a model for tourism that will help Kyoto become sustainable.
Link KyotoKyoto experienceLINK KYOTOKyoto sustainable tourismKyoto sightseeingexperienceKyoto culturetraditional culture
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Furukawacho Shopping Street Life and food culture experience
An English-speaking guide will guide you through the experience.
<Experience content>
① Knife sharpening experience(Time required: 90 minutes)
In the Furukawacho shopping district, there is a knife sharpener who has been in the business for 26 years.
Only at Furukawacho Shopping Street can you experience the artisanal skill of knife sharpening.
Learning how to properly sharpen your knives will make cooking even more enjoyable.
*This is not a knife-making experience.
*Please note that you cannot take home the knives. You can purchase them at the workshop.<Experience content>
A 15-minute lecture from a craftsman about the types of knives
Lecture on blade types: 15 minutes
Lecture on how to sharpen knives 60 minutes②Obanzai making experience(Time required: 70 minutes)
Home cooking passed down from grandmother to mother and mother to daughter is called obanzai in Kyoto. Let's make the mother's obanzai recipe of "Kyogohan Nishimura" together using the ingredients purchased at the shopping street.<Experience content>
Nishimura-san will give a lecture on how to make it (10 minutes)
2 dishes 30 minutes
Tasting of the prepared dishes: 30 minutesLINK KYOTOShirakawaFurukawa TownChion-in TempleexperienceKyotoFood cultureKyoto cultureJapanese sakeKyoto cuisineJapanese foodtraditional culture
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Commemorating the 10th anniversary of Japanese cuisine being registered as a UNESCO Intangible Cultural Heritage
We are holding an event where you can experience “Kyoto cuisine”, a registered intangible cultural property! !
To commemorate the 10th anniversary of Japanese cuisine being registered as a UNESCO Intangible Cultural Heritage, and as part of the Agency for Cultural Affairs' "Food Culture Promotion Acceleration Project," we will hold an event where you can experience Kyoto cuisine, a registered Intangible Cultural Heritage, in cooperation with long-established restaurants in Kyoto. We will implement it. This is a plan where you can enjoy Japanese food culture through a one-day special experience planned by 11 restaurants. Please enjoy the ``Kyoto-ness'' through food, where cooking, hospitality, and hospitality come together.
■Implementation period
February 11th to March 10th, 2024 will be held at 11 restaurants representing Kyoto
■Click here for details
"Kyoto cuisine experience event"
Link KyotoKyoto experienceFood cultureKyoto cultureJapanese sakeKyoto cuisineJapanese food
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A one-day limited project that combines ingredients from Fukui Prefecture and the skills of a restaurant owner from Kyoto.
A feast of Fukui brand ingredients and Kyoto craftsmanship
Aiming to inherit the traditions and techniques of Japanese cuisine and spread its appeal.Collaboration project between Japanese Culinary Academy and JTB Kyoto Branch
"Miketsukuni"It has had a deep relationship with Kyoto since ancient times.Fresh seafood and mountain blessings from Fukui Prefectureand,Nationally registered intangible cultural propertywas also registered in“Kyoto cuisine”multiplied by“Fukui Gourmet Travel Campaign”It will be held.
12 long-established restaurants in KyotoEach member selects seasonal ingredients from Fukui Prefecture ingredients and creates new menus that utilize the skills of artisans. Comes with a souvenir made from Fukui's traditional crafts!Enjoy the taste of a famous long-established restaurant worth 20,000 yen using ingredients from Fukui Prefecture.This project allows you to enjoy it at a special price of 15,000 yen!Please take this opportunity to participate.
For JTB's restaurant project, we always accept applications from solo participants!
■Event schedule
Friday, January 12, 2024 Noon KikunoiFriday, January 19, 2024 Night YachiyoSunday, January 21, 2024 Noon KumahikoFriday, January 26, 2024 Night UosanroSaturday, January 27, 2024 Night TsurukiyoFriday night, February 2, 2024 Yamabana Heihachi ChayaSunday night, February 4, 2024 Kyoto cuisine IsobeFriday night, February 9, 2024 Tankuma Kita storeSaturday night, February 10, 2024 NakamuraroFriday night, February 16, 2024 TatsumiyaFriday night, February 23, 2024 MinokichiSaturday night, February 24, 2024 Kyoto cuisine Torimai*Meeting time etc.Details page (click here)Please refer to.■Participation fee
15,000 yen (tax included) per adult
■Payment method
For online applications, payment can only be made by credit card.
■Contact information
JTB Kyoto Branch7th floor, Keihan Shijo Kawaramachi Building, 338 Tominaga-cho, 2-chome, Matsubara-kamiru, Kawaramachi-dori, Shimogyo-ku, Kyoto City(Telephone) 075-365-7730(Email address) link_kyoto@jtb.comReception hours: 10:00-17:30 (closed on Saturdays, Sundays, and holidays)Person in charge: Kido, KatoLink KyotoKyoto experienceLINK KYOTOKyoto Cuisine MeseikaiFood cultureKyoto culturecookingKyoto cuisineJapanese foodtraditional culture