Kyoto culture
Latest content and event information
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For the Gion Festival, go with JTB!
The Gion Festival, one of Japan's three major festivals, has a history of over 1,000 years and is a festival of Yasaka Shrine where a variety of rituals are held over the course of a month, starting with the Kippu-iri ceremony on July 1st and ending with the Ekijinja Natsugo-sai festival on July 31st.
Among others17th (first festival)and24th (After Festival)Large numbers of people visit the Yamahoko Procession and each Yoiyama, and the city of Kyoto is filled with the excitement of the festival.
The highlight of the Gion Festival is the Yamahoko Procession, where floats and floats parade through the streets.
The first festival starts from Shijo Karasuma, and the second festival starts from Karasuma Oike.
There are a total of 34 magnificent floats and floats, also known as "moving art museums," during both the early and late festivals.(Quoted from Kyoto Tourism Navi)
JTB offers a variety of plans, including special seating plans that allow you to sit back and enjoy the highlight of the Gion Festival, the Yamahoko Procession, as well as the rare experience of being a puller and plans that include lunch.
*The image is for illustrative purposes only. It varies depending on the plan.
For details and reservations, click here
<7/17 Pre-Festival Plan>
②【Pre-festival】Yamahoko Procession JTB Special Viewing Seats 《No seating assignment》
<7/24 Atomatsuri Plan>
①【After Festival】Yamahoko Procession JTB Special Viewing Seats 《Guaranteed front row seating plan》
②【After Festival】Yamahoko Procession JTB Special Viewing Seats 《No seating assignment》
④【Ato Matsuri】Pulling experience for Minami Kannonyama floats (lunch included)
⑤【After Festival】 Viewing the "Abare Kannon" at Minami Kannonyama (7/23)
⑥[Ato Matsuri] Viewing the Yamahoko Procession from a Kyoto Machiya and Lunch
*The Ato Matsuri ③, ④ and ⑤ plans do not include seats for the Yamahoko Procession.
Kyoto KaisekiLunch included planGrandstandFirst paradePulling experienceJapan's Three Greatest FestivalsPre-festivalAfter the festivalMinami KannonyamaYamahoko ParadeSpectator seatsGion FestivalKyoto three major festivalsKyoto experiencespecialLINK KYOTOKyoto sightseeingsightseeingexperienceKyotoKyoto culturetraditional culture
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Gion is heating up in July, so why not come and experience the Kyoto summer to the fullest?
Kaiseki cuisine on the Kamogawa Riverand,A story from the husband, who is also a musician in the Gion Festival Takayama, right in front of my eyesGion Bayashi Music PerformanceYou can also enjoySpecial OffersWe have prepared the following.
Noryo YukaKamogawaGion FestivalLink KyotoLINK KYOTOhistoryexperienceKyotoFood cultureKyoto culturecookingKyoto cuisineJapanese foodtraditional culture
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◆What is Gokokuin?
Gokokuin is a proof of pilgrimage (memorial of visiting a demonic spot) given at shrines and temples associated with demonic spots such as ghosts, monsters and sorcery. It is basically written on black hosho paper with a vermilion stamp design.
This second project includes two types of Gokokuin stamps featuring designs of Rokudouchinnou-ji, located at Rokudo-no-Tsuji, famous as the entrance to the underworld, and Minatoya – Ghost Candy Shop, as well as a Gokokuin stamp walking map that will be useful for sightseeing around the area.
*"Gokokuin" is a trademark pending registration by JTB Corp. (December in 2023)
◆Product details
① Rokudouchinnou-ji Black Seal (written in ink at Rokudouchinnou-ji) 1 sheet (single-sided)
②Minatoya -Ghost Candy Shop - Gokokuin (all printed products) 1 sheet (single-sided)
③ Gokokuin Walking Map (Higashiyama Ward, Kyoto City) - Product description 1 sheet (double-sided)
*Please note that this is not Gokokuin-book.
Night Sightseeingshrines and templesMakai spotGokokuinKyoto experienceLINK KYOTOKyoto sustainable tourismshrinetempleKyoto sightseeingKyotoKyoto culture
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Cultural tourism contentSustainability
Have deep conversations with locals
New sightseeing style “1/KYOTO”For sustainable tourism in Kyoto, we need to change from just visiting famous places.
LINK KYOTO supports
Produced by Nishizawa Stay Co., Ltd.'s travel business [Hood Travel] “1/KYOTO” is a travel product where you can talk with carefully selected Kyoto people.We support this as a model for tourism that will help Kyoto become sustainable.
Link KyotoKyoto experienceLINK KYOTOKyoto sustainable tourismKyoto sightseeingexperienceKyoto culturetraditional culture
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Inside Towaryokan, located near Nishi Honganji Temple, there is a tea room called Seikaan, which was named after the 16th head master of the Urasenke school. We have set up a gentle and fun tea party experience plan for a limited time, because we want everyone to have a gentle time experience in this quiet and tranquil space.
The tea ceremony has an image of being difficult to enter, but even beginners are welcome! Please feel free to join us! We will carefully guide you through the process while listening to explanations about etiquette when entering the tea room, viewing the beds and flowers, etc. Please relax and take photos while seated.
Although it is near Kyoto Station, which is busy, it is quiet and gentle...that's how time passes.
Please feel free to join us for a cultural experience in Kyoto.
●Set date and time/
May 12th (Sun) and 26th (Sun) 2024
●Start time/
11:15~, 12:45~, 14:00~
●Price: 3,300 yen per person
●Venue: Towa Ryokan Seikaan
[Go up Higashi-Nakasuji-dori Nanajo, Shimogyo-ku, Kyoto City] Approximately 10 minutes walk from JR Kyoto Station
●Minimum number of participants: 3 people
●Reception deadline: 4 days ago
●Cancellation fee regulations/
Cancellation after 3 days before: 20%
Cancellation on the day: 50%
Cancellation after start or non-participation without contact: 100%
*Minimum number of participants is 3 people.If the minimum number of participants is not met, the plan may be canceled.
If the event is canceled, we will notify you via email of the cancellation at least 4 days before each scheduled date.
*Information will be provided in Japanese.
Management: Towa Ryokan
Sign up here
Tea ceremony experienceLink KyotoKyoto experienceLINK KYOTOKyoto sightseeingexperienceKyoto culturetraditional culture
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A sake brewery tour that is normally closed to the public and that you can enjoy with all five senses
Sasaki Sake Brewery continues to brew sake in the middle of Kyoto.Located on the ruins of Jurakudai, which was loved by Toyotomi Hideyoshi, all of the sake is brewed using the hand-made techniques passed down in Kyoto and Rakuchu.In this plan, you can touch the sake brewing in Rakuchu that has been handed down for a long time.At the end, you can taste and compare 5 kinds of sake recommended by the brewer according to the season!
[Recommended points]
・Brewery guides the sake brewery.All processes such as bottling and labeling are done in the brewery, so we will show you the entire sake brewing process.
・Recommended by the brewer depending on the seasonTaste and compare 5 types of sake.May include alcoholic beverages not for sale.
・In the winter when sake brewing is in full swingPossibility to drink unpasteurized sake.
·aliveYou can look into the moromi tank.You can enjoy it with all five senses, such as the popping sound and smell during fermentation.Link KyotoLINK KYOTOSake brewerySake tourismSake brewery tourRakuchuToyotomi HideyoshiexperienceKyotoKyoto cultureJapanese sake
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Furukawacho Shopping Street Life and food culture experience
It is a plan that you can choose two from the following five experiences.
All experiences are accompanied by an English-speaking guide.
① Knife sharpening experience(Time required: 90 minutes)
In the Furukawacho shopping district, there is a knife sharpener who has been doing this for 26 years.Only in the Furukawacho shopping street can you experience the craftsmanship of knife sharpening.If you know how to sharpen your knives correctly, cooking will be even more fun.②Ramen making experience(Time required: 120 minutes)
Gion Shirakawa Ramen is a miso ramen shop that is very popular with both Japanese and foreigners, and is made to suit the tastes of Kyoto people.The experience of making a hearty original ramen with carefully selected miso in an iron pot is something you can't get anywhere else.③ Obanzai making experience(Time required: 120 minutes)
Home cooking passed down from grandmother to mother and mother to daughter is called obanzai in Kyoto. Let's make the mother's obanzai recipe of "Kyogohan Nishimura" together using the ingredients purchased at the shopping street.④Shirakawa Walking Tour(Time required: 120 minutes)
Stroll through the retro shopping street and Chion-in Temple, a national treasure.While gazing at the beautiful scenery of the nearby Shirakawa River and Chion-in Temple, you can see how the ancient beliefs are still integrated into the daily lives of the townspeople.⑤Sake course(Total: 90 minutes)
Kyoto is a sake-producing region with many sake breweries in the Fushimi and Tango regions.Let's find the taste that goes well with Kyoto's obanzai and your favorite taste by tasting.We will give a detailed lecture on the history of sake, how to make it, and the characteristics of Kyoto sake.LINK KYOTOShirakawaFurukawa TownChion-in TempleexperienceKyotoFood cultureKyoto cultureJapanese sakeKyoto cuisineJapanese foodtraditional culture
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Appears on popular programs and JTB online seminars!Guided by the Kyoto Tourism Hospitality Guide!
We will guide you through the division of labor such as spinning, dyeing, and weaving until Nishijin-ori is completed, which is difficult for individuals to observe, while also taking a tour of the craftsmen's work sites. Mr. Torii, a local who also guides celebrities on TV programs, is the guide, so you can hear behind-the-scenes stories of filming and recommended spots in the area.
LINK KYOTOKyotoNishijin textileNishijinHospitalityKyoto culturetraditional culture
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Commemorating the 10th anniversary of Japanese cuisine being registered as a UNESCO Intangible Cultural Heritage
We are holding an event where you can experience “Kyoto cuisine”, a registered intangible cultural property! !
To commemorate the 10th anniversary of Japanese cuisine being registered as a UNESCO Intangible Cultural Heritage, and as part of the Agency for Cultural Affairs' "Food Culture Promotion Acceleration Project," we will hold an event where you can experience Kyoto cuisine, a registered Intangible Cultural Heritage, in cooperation with long-established restaurants in Kyoto. We will implement it. This is a plan where you can enjoy Japanese food culture through a one-day special experience planned by 11 restaurants. Please enjoy the ``Kyoto-ness'' through food, where cooking, hospitality, and hospitality come together.
■Implementation period
February 11th to March 10th, 2024 will be held at 11 restaurants representing Kyoto
■Click here for details
"Kyoto cuisine experience event"
Link KyotoKyoto experienceFood cultureKyoto cultureJapanese sakeKyoto cuisineJapanese food
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A one-day limited project that combines ingredients from Fukui Prefecture and the skills of a restaurant owner from Kyoto.
A feast of Fukui brand ingredients and Kyoto craftsmanship
Aiming to inherit the traditions and techniques of Japanese cuisine and spread its appeal.Collaboration project between Japanese Culinary Academy and JTB Kyoto Branch
"Miketsukuni"It has had a deep relationship with Kyoto since ancient times.Fresh seafood and mountain blessings from Fukui Prefectureand,Nationally registered intangible cultural propertywas also registered in“Kyoto cuisine”multiplied by“Fukui Gourmet Travel Campaign”It will be held.
12 long-established restaurants in KyotoEach member selects seasonal ingredients from Fukui Prefecture ingredients and creates new menus that utilize the skills of artisans. Comes with a souvenir made from Fukui's traditional crafts!Enjoy the taste of a famous long-established restaurant worth 20,000 yen using ingredients from Fukui Prefecture.This project allows you to enjoy it at a special price of 15,000 yen!Please take this opportunity to participate.
For JTB's restaurant project, we always accept applications from solo participants!
■Event schedule
Friday, January 12, 2024 Noon KikunoiFriday, January 19, 2024 Night YachiyoSunday, January 21, 2024 Noon KumahikoFriday, January 26, 2024 Night UosanroSaturday, January 27, 2024 Night TsurukiyoFriday night, February 2, 2024 Yamabana Heihachi ChayaSunday night, February 4, 2024 Kyoto cuisine IsobeFriday night, February 9, 2024 Tankuma Kita storeSaturday night, February 10, 2024 NakamuraroFriday night, February 16, 2024 TatsumiyaFriday night, February 23, 2024 MinokichiSaturday night, February 24, 2024 Kyoto cuisine Torimai*Meeting time etc.Details page (click here)Please refer to.■Participation fee
15,000 yen (tax included) per adult
■Payment method
For online applications, payment can only be made by credit card.
■Contact information
JTB Kyoto Branch7th floor, Keihan Shijo Kawaramachi Building, 338 Tominaga-cho, 2-chome, Matsubara-kamiru, Kawaramachi-dori, Shimogyo-ku, Kyoto City(Telephone) 075-365-7730(Email address) link_kyoto@jtb.comReception hours: 10:00-17:30 (closed on Saturdays, Sundays, and holidays)Person in charge: Kido, KatoLink KyotoKyoto experienceLINK KYOTOKyoto Cuisine MeseikaiFood cultureKyoto culturecookingKyoto cuisineJapanese foodtraditional culture